Zoom into the electrifying world of Nissan with ‘Believe, A Defy Ordinary Story’

Illustrated and animated by artist Matt Saunders, you’ll meet the latest Nissan concept cars built to defy ordinary and explore the landscapes that inspire their design in ultra-immersive animation.

"If you have a strong belief, it pierces even the sun."

- Yoshisuke Aikawa, Founder of Nissan

Belief drives us forward. It pushes us towards innovation and excitement, steering us to adventure. Our belief in doing things differently reinvents the ordinary and changes the way we look at the world. It's what helps us turn concepts into reality.



The Nissan Hyper Force is an all-electric high-performance supercar aiming to deliver the ultimate in driving pleasure while also offering high environmental performance and comfort for daily use.


The Concept 20-23 is a compact hatchback strongly influenced by the world of online racing. It blends modern city living and environmental responsibility to bring something truly exciting to the road.


Created to accommodate the outdoor person's every need, the Nissan Hyper Adventure is the ideal vehicle for adventurers who seek to connect with the wilderness, far from the bustling masses of the big city.


The Nissan Hyper Urban—fully interwoven into the EV ecosystem—is ideal for people who are conscious of the long-term value of everything they own. The car can also be a versatile space to relax in, while its impressive V2H function provides power and saves energy.


This compact EV crossover is all about style and self-expression. Designed to meet diverse needs, it features a unique paint technology that reflects an array of different exterior colours depending on the viewing angle and light source.

Visit the Official Nissan Website to discover the concept cars and sign up to keep updated!

Visit Nissan

Vehicles shown on this page are concept cars only and are not available for sale.